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You can recognize serif fonts by the small endings at the ends of each letter.

Serif typographies are characterized by being more formal and elegant. For a cleaner design, you shouldn't use fonts that are too similar to each other, but rather combinations that contrast and at the same time complement each other.Īpply the combination of Sans Serif + Serifĭon't know which typographies generate a good balance? There is a combination of typographic styles that is a hit: a Sans Serif font with a Serif font. When we look at a slide, our eyes scan the information following the order and coherence that has been previously established through the use of different font combinations. They have the power to highlight the most valuable content, which means that they give strength to one message over another. Typographies generate a great visual impact.